Antecedents and consequences of the risk taking behavior of mobile commerce adoption in Lebanon - by Rima Abdulrazzak Charbaji
Abstract
This study was conducted to explore the attitude towards adopting M-commerce in Lebanon. There were just five specific questions to be answered: 1. What are the major characteristics of the selected group for the study? 2. Does using M-commerce differ amo
Description
Project (M.B.A.)--American University of Beirut, Suliman S. Olayan School of Business, 2008.;"First Reader : Dr. Karim Rebeiz, Assistant Professor ,Suliman S. Olayan School of Business--Second Reader : Dr. Yusuf Sidani, Associate Professor ,Suliman S. Ola
Bibliography : leaves 71-75.
Bibliography : leaves 71-75.