An understanding of consumers' response to direct selling and direct marketing practices in Lebanon - by Dourria Suhayl Mihyu

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dc.contributor.authorMihyu, Dourria Suhayl
dc.contributor.departmentGraduate School of Business and Management
dc.contributor.facultyFaculty of Arts and Sciences
dc.contributor.institutionAmerican University of Beirut
dc.date1995
dc.date.accessioned2012-06-13T06:42:33Z
dc.date.available2012-06-13T06:42:33Z
dc.date.issued1995
dc.descriptionProject (M.B.A.)--Graduate School of Business and Management, A.U.B., 1995.
dc.descriptionBibliography: leaves 92-93.
dc.format.extentxii, 93 leaves : ill. cm.
dc.identifier.urihttp://hdl.handle.net/10938/4994
dc.language.isoen
dc.relation.ispartofTheses, Dissertations, and Projects
dc.subject.classificationPj:000530 AUBNO
dc.subject.lcshConsumer behavior -- Lebanon
dc.subject.lcshSales promotion -- Lebanon
dc.subject.lcshMarketing -- Lebanon
dc.titleAn understanding of consumers' response to direct selling and direct marketing practices in Lebanon - by Dourria Suhayl Mihyu
dc.title.alternativeDirect selling and direct marketing
dc.typeProject

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