Corporate social responsibility (CSR) is this what Lebanese consumers want?
| dc.contributor.author | Haidar, Farah Ezzat | |
| dc.contributor.department | Suliman S. Olayan School of Business | |
| dc.contributor.faculty | Suliman S. Olayan School of Business | |
| dc.contributor.institution | American University of Beirut | |
| dc.date | 2011 | |
| dc.date.accessioned | 2012-06-13T07:35:19Z | |
| dc.date.available | 2012-06-13T07:35:19Z | |
| dc.date.issued | 2011 | |
| dc.description | Project (M.B.A.)--American University of Beirut, Suliman S. Olayan school of Business, 2011.;"First Reader : Dr. Dima Jamali, Associate Professor, Suliman S. Olayan School of Business--Second Reader : Dr. Imad Baalbaki, Assistant Vice President, Developme | |
| dc.description | Bibliography : leaves 78-82. | |
| dc.description.abstract | Purpose - Corporate social responsibility (CSR) is a hot subject lately across the globe, and has gained a lot of attention lately in the Middle East. The purpose of this paper is to study CSR from a consumer perspective, through trying to define and test | |
| dc.format.extent | xi, 82 leaves : ill. (some col.) 30 cm. | |
| dc.identifier.uri | http://hdl.handle.net/10938/8600 | |
| dc.language.iso | en | |
| dc.relation.ispartof | Theses, Dissertations, and Projects | |
| dc.subject.classification | Pj:001630 AUBNO | |
| dc.subject.lcsh | Social responsibility of business -- Lebanon | |
| dc.subject.lcsh | Consumer behavior -- Lebanon | |
| dc.title | Corporate social responsibility (CSR) is this what Lebanese consumers want? | |
| dc.type | Thesis |