Pricing, variety, and inventory decisions under Nested Logit consumer choice - by Sari Rida Kalakesh
Abstract
Retail represents the second largest industry in the United States with nearly $ 4 trillion in annual revenues and a large capital tied-up in retail inventories. However, the Marketing and Economics literature typically study pricing and var iety (assortm
Description
Project (M.E.M.)--American University of Beirut, Engineering Management Program, 2006.
Bibliography: leaves 37-38.
Bibliography: leaves 37-38.