Moswete N.N.; Darley W.K.
(ABINGDON4 PARK SQUARE, MILTON PARK, ABINGDON OX14 4RN, OXFORDSHIRE, ENGLAND, 2012)
This paper examines the challenges encountered when conducting tourism-related research in sub-Saharan Africa (SSA). Using socio-demographic and infrastructure information as a backdrop, aspects of market research and their ...