AUB ScholarWorks

Browsing AUB Students' Theses, Dissertations, and Projects by Author "Iskakova, Asiya,"

Browsing AUB Students' Theses, Dissertations, and Projects by Author "Iskakova, Asiya,"

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  • Iskakova, Asiya, (2017)
    Traditional business models and marketing frameworks serve as great foundation for any new venture entering the business world; however, they are getting outdated and disrupted by new and powerful forces, the platforms. ...

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