dc.contributor.author |
Bassil, Mirna M. |
dc.date.accessioned |
2012-06-13T06:41:11Z |
dc.date.available |
2012-06-13T06:41:11Z |
dc.date.issued |
1991 |
dc.identifier.uri |
http://hdl.handle.net/10938/4613 |
dc.description |
Project (M.B.A.)--Graduate School of Business and Management, A.U.B., 1991. |
dc.description |
Bibliography: leaves 91-92. |
dc.format.extent |
[i], xi, 92 leaves : ill. cm. |
dc.language.iso |
eng |
dc.relation.ispartof |
Theses, Dissertations, and Projects |
dc.subject.classification |
Pj:000312 AUBNO |
dc.subject.lcsh |
Sarraf Group |
dc.subject.lcsh |
Insecticides -- Lebanon |
dc.subject.lcsh |
New products -- Feasibility studies -- Lebanon |
dc.subject.lcsh |
Marketing research -- Lebanon |
dc.title |
Marketing planning and product development a feasibility study for a locally manufactured aerosol insecticide brand - by Mirna M. Bassil |
dc.type |
Project |
dc.contributor.department |
American University of Beirut. Faculty of Arts and Sciences. Graduate School of Business and Management |