dc.contributor.author |
Berbir, Yasmine Bassam |
dc.date.accessioned |
2012-06-13T07:05:40Z |
dc.date.available |
2012-06-13T07:05:40Z |
dc.date.issued |
2002 |
dc.identifier.uri |
http://hdl.handle.net/10938/6251 |
dc.description |
Project (M.B.A.) |
dc.description |
Bibliography : leaves 74-77. |
dc.format.extent |
x, 77 leaves : ill. |
dc.language.iso |
eng |
dc.relation.ispartof |
Theses, Dissertations, and Projects |
dc.subject.classification |
Pj:001012 AUBNO |
dc.subject.lcsh |
Banks and banking -- Lebanon |
dc.subject.lcsh |
Customer relations -- Lebanon -- Marketing |
dc.subject.lcsh |
Customer relations -- Lebanon -- Management |
dc.title |
The importance of customer relationship management (CRM) adoption in financial services sector big banks in Lebanon - by Yasmine Bassam Berbir |
dc.type |
Project |
dc.contributor.department |
American University of Beirut. School of Business |