dc.contributor.author |
Haddad, Chadi Nabil |
dc.date.accessioned |
2012-06-13T07:06:21Z |
dc.date.available |
2012-06-13T07:06:21Z |
dc.date.issued |
2002 |
dc.identifier.uri |
http://hdl.handle.net/10938/6357 |
dc.description |
Project (M.B.A.)--American University of Beirut, School of Business, 2002. |
dc.description |
Bibliography : leaves 91-93. |
dc.format.extent |
xi, 93 leaves : ill. 30 cm. + 1 CD-ROM (4 3-4 in.) |
dc.language.iso |
eng |
dc.relation.ispartof |
Theses, Dissertations, and Projects |
dc.subject.classification |
Pj:000998 AUBNO |
dc.subject.lcsh |
Subliminal advertising |
dc.subject.lcsh |
Subliminal perception |
dc.title |
The use of subliminal messages within advertising types, practices, effectiveness - by Chadi Nabil Haddad |
dc.type |
Project |
dc.contributor.department |
American University of Beirut. School of Business |