AUB ScholarWorks
Ethics and marketing on the Internet Lebanese marketing executives' perceptions of societal, industry and company concerns - by Imad Elie Sarrouf
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| dc.contributor.author | Sarrouf, Imad Elie |
| dc.date.accessioned | 2012-06-13T07:08:59Z |
| dc.date.available | 2012-06-13T07:08:59Z |
| dc.date.issued | 2005 |
| dc.identifier.uri | http://hdl.handle.net/10938/6945 |
| dc.description | Project (M.B.A.)--Suliman S. Olayan School of Business, AUB, 2005. |
| dc.description | Bibliography: leaves 76-79. |
| dc.description.abstract | The astonishing growth of the Internet coupled with its unique capabilities has captured the attention of the marketing community. Although many businesses are acknowledging the importance of a Web site, to date, little attention has been g iven to the bu |
| dc.format.extent | xii, 79 leaves : ill. 30 cm. |
| dc.language.iso | eng |
| dc.relation.ispartof | Theses, Dissertations, and Projects |
| dc.subject.classification | Pj:001217 AUBNO |
| dc.subject.lcsh | Internet marketing -- Lebanon |
| dc.subject.lcsh | Business ethics -- Lebanon |
| dc.title | Ethics and marketing on the Internet Lebanese marketing executives' perceptions of societal, industry and company concerns - by Imad Elie Sarrouf |
| dc.type | Project |
| dc.contributor.department | American University of Beirut. Suliman S. Olayan School of Business |
