This research project displays the effect of types of social conformity on ethical behavior when faced with an ethical dilemma. The quantitative study is based on an experiment that simulates public social conformity in both forms: normative and informati
Description:
Project (M.B.A.)--American University of Beirut, Suliman S. Olayan School of Business, 2011.;"First Reader : Dr. Yusuf Sidani, Associate Professor, Suliman S. Olayan School of Business Second Reader : Dr. Imad Zbib, Assistant Professor, Suliman S. Olayan
Includes bibliographical references (leaves 64-67)
