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Provocative appeals in advertising an ethical perspective. - by Dora Michel Kheir
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Provocative appeals in advertising an ethical perspective. - by Dora Michel Kheir
Kheir, Dora Michel
URI:
http://hdl.handle.net/10938/5410
Date:
1997
Description:
Project (M.B.A.)--Graduate School of Business and Management, A.U.B., 1997.
Bibliography: leaves 113-115.
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AUB Students' Theses, Dissertations, and Projects
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