The present research aspires to offer a better understanding of the concept of C orporate Social Responsibility (CSR), which is very controversial, evolving and not easily defined. It sheds light on the role of managers and CEOs on implement ing CSR strat
Description:
Project (M.B.A.)--American University of Beirut, Suliman S. Olayan School of Business, 2007.;"First Reader : Dr. Dima Jamali, Assistant Professor, Business--Second Reader : Dr. Yusuf Sidani, Assistant Professor, Business."
