dc.contributor.author |
Haidar, Farah Ezzat |
dc.date.accessioned |
2012-06-13T07:35:19Z |
dc.date.available |
2012-06-13T07:35:19Z |
dc.date.issued |
2011 |
dc.identifier.uri |
http://hdl.handle.net/10938/8600 |
dc.description |
Project (M.B.A.)--American University of Beirut, Suliman S. Olayan school of Business, 2011.;"First Reader : Dr. Dima Jamali, Associate Professor, Suliman S. Olayan School of Business--Second Reader : Dr. Imad Baalbaki, Assistant Vice President, Developme |
dc.description |
Bibliography : leaves 78-82. |
dc.description.abstract |
Purpose - Corporate social responsibility (CSR) is a hot subject lately across the globe, and has gained a lot of attention lately in the Middle East. The purpose of this paper is to study CSR from a consumer perspective, through trying to define and test |
dc.format.extent |
xi, 82 leaves : ill. (some col.) 30 cm. |
dc.language.iso |
eng |
dc.relation.ispartof |
Theses, Dissertations, and Projects |
dc.subject.classification |
Pj:001630 AUBNO |
dc.subject.lcsh |
Social responsibility of business -- Lebanon |
dc.subject.lcsh |
Consumer behavior -- Lebanon |
dc.title |
Corporate social responsibility (CSR) is this what Lebanese consumers want? |
dc.type |
Thesis |
dc.contributor.department |
American University of Beirut. Suliman S. Olayan School of Business |